A functionality that some users have defined as “an app that knows more about you than you do yourself. Your moon sign (the artist that best portrays your vulnerable and emotional side),Īnd finally, your rising sign (the artist you’ve been most recently hooked on). Spotify will generate three artists in tune with your sun sign (your most listened-to artist in the last six months).
This will allow you to access your “personalized music astrologer” information. Spotify offers insight into why it selected every artist in your audio birth chart (Image: SPOTIFY) While you still have a few more months to wait for Wrapped and the songs and podcasts that have played your 2021 soundtrack, Only You is all about celebrating how you listen, the music service, which recently announced awards for. Your Audio Birth Chart: You get an artist that represents the Sun (you've listened to most in the last six months), Moon (an emotional artist choice), and Rising (a recent musical find.) Your. To access your musical birth chart, select this option within the ‘Only you’ section. Among these experiences, the most striking is obtaining a ‘musical birth chart.’ Steps to get your musical birth chart on Spotify: If you are not already logged into Spotify, you will be prompted to do so. Tap on the 'Birth Charts' tab and select the type of birth chart you would like to view. In addition, you can share them on social networks with a nice cover. To view your audio birth chart on Spotify, open the Spotify app and tap on the 'Your Library' tab. In addition, you will be able to know your statistics if you are more of a fan of a single artist or if you peck a little of everything.īut the most interesting is the interactive experiences that you can discover while browsing the playlists that the app has created for you. ‘ By clicking on them, you will be able to see statistics of the rest of the users in a format very similar to the popular Instagram stories. This new functionality is focused on creating a unique experience that helps users connect with the music they love in a better way.Īt the top, you can see several playlists and the words: ‘Discover how you listen. With Its New Audio Astrological Birth Chart, Spotify Knows Its Target Audience JHayley Berry Time Capsule, Daily Mix, On Repeat, Release Radar, and Discover Weekly these are just a few of the personalized playlists Spotify curates for each user. ‘ Within this new section, the application invites you to “celebrate what you listen to” with functions such as personalized playlists and even a surprise for astrology fans: the musical birth chart. The feature includes several categories of playlists, including Your Audio Birth Chart, which highlights the users most-played songs and artists based on. This new feature offers a personalized experience, included within a set of novelties that Spotify has called: ‘Only you.
After the lists for your pet comes the ‘Audio Birth Chart. In February, Spotify announced the launch of Spotify Audience Network – an audio advertising marketplace that enables brands to buy media across ad-supported music and podcasts both on and off the platform – and in December last year the app unveiled its annual “ Wrapped” campaign.But what about the rest of the year? Well, the world’s most important streaming music platform has decided to create new and interesting ways for you to discover new artists. “No matter how you listen, you have a home on Spotify.” Gorevic continued: “Whether you start your day with an episode of ‘Crime Junkie’ or spend your afternoon blasting 'Rap Caviar’ while replying to emails, how we listen is a reflection of our personalities and who we are. The campaign also celebrates fandoms through data-driven statistics for example, Doja Cat fans have listened to more than 4,050,732 hours of whale sounds on the app, while Lil Nas X fans have created more than 97,924 playlists with " Montero" in the title. “‘Only you’ celebrates the uniqueness of each listener through fun stories that highlight the diverse tastes and interests across our global community,” Neal Gorevic, global head of consumer marketing at Spotify, said. It was created by Astrid Andujar, Andrew Lindsay, Colette McIntyre, Carolina Perez Siam, Edward Yeung, Noel Yeo and Gabrielle Westfield, and directed by Similar But Different through Division7.
The campaign launched yesterday (2 June), alongside personalised playlists, digital and outdoor activity.
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